Storytelling
How can we turn information into stories that inspire action? This course teaches the fundamentals of storytelling applied to business communication, leadership, and influence. Participants learn how to craft messages that connect emotionally and drive engagement.
**The objectives of this course are:**
Stories move people — and people move results. This course helps professionals transform ideas into memorable and impactful narratives.
**The objectives of this course are:**
- Present the main storytelling structures and techniques.
- Teach how to apply stories in presentations, meetings, and leadership contexts.
- Develop narrative clarity, authenticity, and emotional connection.
Stories move people — and people move results. This course helps professionals transform ideas into memorable and impactful narratives.
Público-objetivo
All professionals
Requisitos
No pre-requisites.
Duracíon
8 hours
Formatos
In-person, Online or HybridContenido
**_Structure:_**
- Know your audience (gap analysis)
- Creating the micro statement
- The “Power of three”
- Storytelling: creating empathy
- Components of Storytelling: Think, Feel, Believe, and Do_During the course:_
- Practice the presentation 2x, comparing the ‘before’ to the ‘after’
- The presentations are recorded and the presenter will receive feedbacks from the other participants and the instructor
**_Pre-work:_** Prepare 1 or 2 presentations of 5 pages (20 minutes)
_**Duration:**_ 8 hours
_**Participants:**_ 10 to 12 people maximum, divided in 2 classrooms