Seta
Influencing goes beyond convincing—it's about communicating clearly and building trust. This course integrates communication and influence techniques, preparing professionals to perform effectively in negotiations, presentations, and everyday interactions.

The objectives of this course are:
  • Teach how to adapt messages to the profile of the listener.
  • Equip professionals to use persuasion techniques in different contexts.
  • Improve assertiveness and clarity in communication.

Professionals who master influence and communication gain more visibility, strengthen their personal brand, and build long-lasting relationships. This course shows how to transform interactions into opportunities for mutual growth.

Público-objetivo

All professionals

Requisitos

No pre-requisites.

Duracíon

4 hours

Formatos

In-person, Online or Hybrid

Contenido

**_Structure_:** - Understand the influence situation - Understand the person to be influenced - Mandatory vs Desired: Where should I focus - Knowing the Other person: communication styles and preferences (use of Action vs Guidance Matrix) - People profiles and how to act towards each profile. - Experience Exchange among the participants about their preferences and impact on communication and relationship with other people - Golden Rule vs Platinum Rule - How to influence people: worry circle vs influence, communication triangle “Listen – Speak – Reflect”, “Push x Pull x Walk Away” strategy - Individual Action Plan: how to improve the communication and interaction with people? **_Workload_:** 8 hours in person or 2 sessions of 4 hours for ZOOM/TEAMS groups _**Pre-work**_**:** Pre works on SETA’s virtual platform