Contents

STRUCTURE
- Definition of the Presentation Strategy
       - Defining the purpose of the presentation
       - Adhering to the message to the target public
       - Executive Presentation vs Training| Awareness
- Performing the Executive Presentation
       - 4-Blocks: start bringing the main message
       - Capture the audience attention: modulate your speech to indicators / priorities of audience
       - The importance of context in the problem description – from MACRO to SPECIFIC scenario
       - Understand the problem definition, cause and action, and the way to represent them through indicators, charts, and basic templates
       - Action Plans | communication | prioritization
       - Closing: what are the next steps and how they connect to your main message
- Practical Case – Study of a generic case, provided by SETA or a presentation based on actual situations of the company
       - Lessons learned from the Practical Case
       - Sharing points of learning: Continue and Consider
       - Statistics of the biggest hits biggest areas of improvement opportunity
       - (Eventual) theoretical reinforcement, depending on the results obtained
- Actual case:  Respecting confidentiality of figures and information, examples of executive presentations from other companies (segments: Bank, Paper & Cellulose, Oil & Gas, Consumer Goods). Group exercises to practice the key elements

Pre-Work: prepare examples of actual presentations

Workload: 4 hours (in 2 sessions of 2 hours) + 1 hour - Each participant will have 1 hour between sessions with the consultant for the presentation review